The Rebirth of a Genius
Chapter 105

Back in their district, Feng Yu did not hesitate to say goodbye to Li Na. After all, his family moved to an apartment in the city. The house in their village was empty for some time.

In addition, his best friend Wen Dongjun had moved to the city because his father was transferred to the District Department of Agriculture in the city. Feng Yu felt nothing about leaving the village. By the way, in his previous life, he had also not contacted his old neighbor for decades. He didn't have much feelings for the village.

Back in the district, Feng Yu had no time to relax. He went to the food processing plant to look. Production was going well, and after walking around the factory, he did not see any workers breaking safety procedures. This made Feng Yu satisfied.

There are many flammable materials in the factory. If something happens, the fire department may not be in time to save the plant. If a fire does occur, the Tai Hua factory and brand will disappear.

In his previous life, there was a famous brand, Autumn Ham. At its peak, it generated hundreds of millions of profits in a year. It was in the early 1990s and a few hundred million at that time was considered a very large number. There was a fire at their factory, and because they wanted to minimize losses of over 400 million RMB, they used the pig, which was ravaged by fire, for their ham. Thus, there was a smoky smell in their ham, and their competitors started a rumor that Autumn Ham had been working with the crematorium to use human flesh in their ham. It ended with the Autumn Ham brand image tarnished last night!

Now the majority of ham in China comes from Autumn Ham. But this is only temporary. How successful is a company that uses forecasters as its advisors?

It is unfortunate that the Soviet Union did not have such technology and machinery. The sausage they produce feels very different to a Chinese ham.

The reason why Feng Yu felt that the pig farm would be fine was because there was still a lot of demand for ham. If he could obtain a production machine, Feng Yu was confident that he could capture the Northeast market. The profit for a ham is at least 10%, and if he sells 100 million ham in a year, it is equivalent to 10 million RMB!

The main task now is to expand the pig farm. At least now, Feng Yu thought that there was a need to create a brand for those pigs. For example, there was a brand called Shuang Hui Frozen Fresh Pig in his previous life. They have many shops all over China. The company generates over ten billion RMB per year just by selling pork. Feng Yu might not be as good as the others in managing, but he had knowledge of the future. He should have no problem occupying the market for the Northeast region.

The Feng family was at odds over the naming of the pig farm.

"What are you talking about? Do pigs need branding? ”If this wasn't his son, Feng Xingtai would chase him out of his house. It's just a pig. What is the point of branding for pigs? With a brand, a pig won't be a pig anymore?

“Dad, after we did the branding for our soybean oil, coupled with the advertisement in the newspaper on TV, the sales became much better than Good Oil Factory. It's the same with our sugar. We have used our brand, changed the packaging for our sugar and the profit is higher than you expected. The pig will be the same. With branding, whenever someone wants to buy pork, our brand will be the first brand they think of! ”

Feng Xingtai scratched his head. It was just like what Feng Yu said. But what's the point of having a brand for pigs? If Feng Yu suggested using Tai Hua as a brand name, he would slap her hard!

“Then you said what name is good for our pig? I'm warning you now. You better not say what the General in heaven is. The last time you wrote the verse, the Deputy Agriculture Officer said the second verse, and he was hospitalized for high blood pressure! "

When Feng Xingtai said this, he almost laughed. He did not think much about the temple, but when Vice Officer Xu saw the image of Pigsy and the temple, he immediately said the second verse "Pigs on earth" (meaning the same as "I'm a Pig").

Everyone around him laughed loudly, and Vice Officer Xu's blood pressure rose and nearly fainted. From then onward, he never set foot on the farm again. But it also saved Feng Xingtai a lot of trouble from comforting him.

"We can call our pigs" Young and cheerful "?" Feng Yu suggested carefully. Pigsy young and cheerful. Sounds jolly and easy to remember.

"Young and Cheerful? What stupid name is that? Nah! ”Feng Xingtai had no idea that this name came from a future famous TV drama and immediately rejected it.

Feng Yu was a bit disappointed, but he could quickly come up with over a dozen names for his brand. If he could not think of names, he could also use brand names from his previous life.

“How about Double Benefit? It stands for preferential and affordable. ”

“We sell pork, what is affordable you talk about? The items you sell are always more expensive than others. No!"

“Then can we name using our location? For example, our district? "

Feng Yu smiled. He also felt it was not suitable.

Feng Yu smiled. He also felt it was not suitable.

“Then what about Bing City Pig Farm? By the way, our target market is also Bing City! ”

“Our pig farm is also not located in Bing City. How can we name it as Bing City Pig Farm? ”Feng Xingtai continued to reject the suggestion made by Feng Yu.

"Then we name it Tian Peng (General Tian Peng was Pigsy's name when he was a general in heaven). The name is short and simple. Anyone who hears it will know that we are selling pork! ”Feng Yu said casually.

He was waiting for his father to reject his advice a few times and then he would suggest "Golden Gong". The gong will make a loud noise, and the golden gong will symbolize the coming of wealth and wealth. His father would love this name. But Feng Yu did not expect his father to like the name Tian Peng.

Feng Xingtai blinked and turned his head towards his wife: "What do you think this name is?"

“Tian Peng, Pigsy? Can this name really fit? ”He wants to cry. This father and son couple had long since discussed and came up with such a name?

“Because there is no objection, then that is his name. Tomorrow I will ask someone to register this brand name in Bing City. I guarantee that our Tian Peng pigs will be the most popular in Bing City !: ”Said Feng Yu. He felt regretful, and he could not use Golden Gong as his name. But Tian Peng's name was not bad either. Feng Yu comforted himself.

……

……

The Chief Officer of the Agriculture Department looked at Feng Xingtai speechless. What did this old Feng do? Why did he name his pig farm as the Tian Peng Pig Farm? Last time, the temple at the door had left people speechless and this time. Did he do this on purpose to disappoint Vice Officer Xu?

"Chief Officer, is this against the rules? We didn't come up with this name for fun. We have thought about this seriously. ”

The Chief Officer tried to resist the urge to laugh. Serious thoughts? Then what name would Feng Xingtai come up with if he were to name the farm casually? PigPigPig or Mr. A strong pig?

Actually, Feng Yu had thought of a better name. But this name sounds like the name of one of the Chinese leaders, and he's afraid people will think that he's insulting that leader.

“Old Feng, why the name of the pig farm can not remain as a pig farm? What should you mention as Tian Peng? "The Chief Officer asked.

“Chief Officer, pigs also need branding! You see our soybean oil and sugar. Our sales are good because of branding. The pigs are the same. There is a big difference between products with brands and without brands. Brands will give consumers a sense of credibility. '' Feng Xingtai had learned all of this from Feng Yu yesterday.

"Branding? Then why not use our district name as your brand? ”Chief Officer hopes to get some benefits from Feng Xingtai. If only Tai Hua Premium Cooking Oil used the district name, it could promote their community as well.

“The name of a martyr to use in a pig farm? Tian Peng was a better name. When you hear this name, you will know that this is a Godly Pig. Oh yes . During the New Year, our pig farm will donate 10 pigs to the Livestock Department for all of you to help poor families. '' Feng Xingtai once again used the words Feng Yu had taught him. As expected, the Chief Officer heard this, he did not give any more rejections.

From that day on, the most famous Tian Peng pig in China was born!