The Rebirth of a Genius
Chapter 130

Cheng Baojun immediately arranged his staff to calculate the total. In the end, the total cost is sky-high price. 5 advertising slots daily, for 1 year, will cost Feng Yu 2.73 million RMB. That's too expensive. Cheng Baojun was not sure if Feng Yu would accept this amount.

Cheng Baojun was a bit nervous when he told Feng Yu about the total price. He was waiting for Feng Yu to bargain with him or remove the 2 slots. The staff is not smart enough. That's 5 advertising slots. Why can't they give you a discount? Do they want to scare these customers? Can he still reach his target this year?

Sure enough, Feng Yu saw the total amount with his eyes wide open in shock.

Cheng Baojun immediately said: “Manager Feng, don't worry. We can still discuss the price. I can give you a discount. ”

Feng Yu was shocked not because it was expensive, but that was because it was too cheap.The 5 slots he chose were all primetime slots. He thought each would cost at least 1 million RMB and the total would be at least 5 million RMB. But the total is only 2. 73 million RMB, and there are still discounts? Compared to Longjiang Province TV station, this is much cheaper!

This price was much lower than Feng Yu had expected, and he suddenly had another idea. But he was not sure if his plan would be accepted.

"Chief s.e.k.s.i Cheng, I want to ask you something. Among your programs, are there any advertisers who sponsor the program? "

Cheng Baojun moved his eyelids. Sponsored program? What does this mean? He shook his head. He's never heard of this before.

Feng Yu was overjoyed. This meant that he had to persuade this Chief s.e.k.s.i to approve him sponsoring programs like. It's a great program, and everyone in his family loves watching it, except himself.

“The program sponsor is to add the company name in front or behind the program title. For example, the program. After our sponsorship, the title will be changed to. The program stage will have my company logo clear. Every episode, there should be at least a 5 second closeup of my logo, and the host should mention my company name in his speech. For example, thank you for tuning into, brought to you by the Wind and Rain Humidifier. Wind and Rain Humidifier, your best partner in your life! During the end .... ”

"Wait a minute . '' Cheng Baojun interrupted Feng Yu. “Manager Feng, what are you talking about? TV programs are for viewers. How can we put ads in it? "

If the TV station leaders in the coming years have the same mindset as Cheng Baojun, then there will be no more than 5 commercial breaks in the 40-minute drama episode. Netizens at the time even joked that it was an advertisement with a drama pause.

Feng Yu was not watching the TV drama right now, except for. But that is also because there is a shortage of TV programs and the ratings for all the dramas are not bad. If it could have a commercial break, Feng Yu would not hesitate to advertise 8 to 10 times in one episode. He knew that viewers would still wait for the commercials to stop to continue their drama.

Cheng Baojun's responsibility towards the audience was not in line with Feng Yu's interest. He had to brainwash Cheng Baojun. The sponsorship of the program will not affect the quality. After all, it was also not a live program, and the program was recorded in segments.

“Head s.e.k.s.i Cheng, look, our Wind and Rain ultrasonic humidifier is the most advanced humidifier in China and even internationally. We export these humidifiers to Europe and the United States. In addition, our humidifiers are considered a new type of household appliances, and are developed to serve people. This is in accordance with the theme of the program. In addition, our brand Wind and Rain stands for wind and rain. Wouldn't this highlight the program's purpose? Lastly, don't you want to hear how much I'm willing to spend on this type of advertising? "

Cheng Baojun shook his head and said: "No. We're not gonna do this. How do we advertise on our programs? The leaders will not approve of this either. ”

"1 million RMB for 1 year!" Feng Yu continued to persuade Cheng Baojun.

Cheng Baojun took a deep breath of that shock.1 million RMB? This many?

3 Million RMB! Cheng Baojun was shocked beyond measure. Just sponsoring a TV program is worth it? Could this be a joke? Is this kid willing to pay 3 million RMB?

Seeing Cheng Baojun shut up, Feng Yu continued to reassure him: "Head s.e.k.s.i Cheng, this program is a good program, but the stage and lighting are not good. Is there a lack of funding for this program? With us sponsoring this program, it would be better. In addition, this program will not use a lot of money. The rest will still go to CCTV, and you can all use this surplus funds to start a new program. The new program can also use this method to get another amount of advertising costs, and this will be a good cycle! "

Seeing Cheng Baojun shut up, Feng Yu continued to reassure him: "Head s.e.k.s.i Cheng, this program is a good program, but the stage and lighting are not good. Is there a lack of funding for this program? With us sponsoring this program, it would be better. In addition, this program will not use a lot of money. The rest will still go to CCTV, and you can all use this surplus funds to start a new program. The new program can also use this method to get another amount of advertising costs, and this will be a good cycle! "

Cheng Baojun did not really understand what Feng Yu was talking about, but he understood the part about starting a new program and earning more advertising costs. T \= Yes, this is indeed a good cycle. But can this really work?

"Manager Feng, do you still want the advertising slot you mentioned earlier?"

“Yes, I want those 5 slots. Total 2 million .... ”.

"2. 73 million RMB. I would round it to 2.7 million RMB. "Now, Cheng Baojun could tell that Feng Yu was not short of money. If he had not mentioned about giving the discount earlier, he would not have rounded up to 2.7 million RMB.

"No problem . I'm not going to bargain with you either. Please consider the sponsorship of the program. This can generate a lot of revenue for your TV station! Also, you are the one who thought of this new strategy. "Feng Yu hinted.

Cheng Baojun's eyes twinkled. New strategy. If this is implemented and TV station revenue increases, senior leaders will take note of the people who thought about this strategy. This means he will be promoted.

Cheng Baojun's eyes twinkled. New strategy. If this is implemented and TV station revenue increases, senior leaders will take note of the people who thought about this strategy. This means he will be promoted.

“This ..... I need to discuss with my leaders. Can I contact you within 2 days? As for the 5 advertising slots, we can sign the contract now. ”

Feng Yu shook his head, “Let's wait until you finish discussing with your leaders, and we can sign everything together. Also, I can't stay long in Beijing. Hope you can get back to me as soon as possible. I need time to prepare money too. ”

Sign the contract first? Not likely. Feng Yu still needed this advertising slot as a bargaining chip for the sponsorship program. He wanted Cheng Baojun to think that this advertising slot was a binding condition for the program sponsor. This way, Cheng Baojun would try his best to convince his leaders, and Feng Yu could get what he wanted.

it is one of China's favorite TV programs. If he can sponsor the program, his Wind and Rain Humidifier will be more quickly recognized throughout China.

Cheng Baojun was a bit disappointed. This Feng manager was the type who would not give up until he got what he wanted. He must now think of a way to convince his leaders to approve the sponsorship of the program. It is also an extraordinary political achievement. Not only will this idea help TV stations generate several million RMB, but it also opens up new sources of revenue.

Cheng Baojun clenched his teeth and said: "Good. Wait for my news. I'll get back to you tomorrow! "