The Rebirth of a Genius
Chapter 36 – Fan and Rain

To speed things up, Feng Yu asked Director Zhao for his workers to make some prototypes.

No time to design? No ready-made materials?

That doesn't matter. Just to test the wind power. The outer layer that was supposed to be made of plastic can use cardboard now and the blades can be cut from the plastic board.

"No, the wind is too strong, it needs to be reduced!"

"The blade is too big. It has to be smaller. ”

"This blade is too thick. Reduce the thickness by half. ”

"The electrical cable is too long. Two meters will work."

. . . . . .

Feng Yu continued to give his input. After three hours, the two old workers finally had two prototypes satisfied by Feng Yu.

“Manager Feng, how are you going to transport this fan? There is no protective cover for the blade and the blade may break easily. "Director Zhao asked.

“The knife does not need to be repaired first. Let the customer buy it back and assemble by themselves. This base is also. We'll give the screws to them and also an instruction manual. Even children will know how to assemble a fan. "Said Feng Yu.

Assemble itself?

Director Zhao and Director Li looked at each other. Assembling electrical equipment yourself? But it's pretty simple. Even without the instruction manual, we can also find out.

“This, this is my Wind and Rain logo. It must be in a conspicuous place. “Feng Yu wrote Wind and Rain in the Oracle bone script and there was an inverted mountain with three raindrops underneath. He had prepared this logo in his previous life!

"No problem . I will contact Old Wang from the plastic factory and let them produce spare parts for us. But Feng, we have to collect the deposit first. "Said Director Li.

"Good . I'll come with a contract and deposit tomorrow morning. Is 100,000 RMB enough deposit? Once the product is loaded, I will pay 80%. The rest will be paid at the end of the month. Oh yeah, don't keep using white. I want more color variations for my fans. Blue, red, pink, green and all bright colors. The fan blades can also be in various colors. "Said Feng Yu.

Feng Yu knew the factory was now in a difficult position. Deposit this RMB 100,000 to convince them. After the fans were produced and received by the market, Feng Yu was confident that he could sell all of these fans in the province.

Director Li also promised Feng Yu that 20,000 fans would be ready in five days. All the workshops in the factory will focus on Feng Yu fans. The workers will work in three shifts, twenty-four hours a day. If it wasn't for the plastic factory, Director Li was confident that this order would be ready in three days!

The next day, Feng Yu signed a contract and paid the deposit. He then went to the Bureau of Commerce and Industry to register his trademark.

The most important thing is to enter the market. No one knows about Wind and Rain fans. If Feng Yu only placed fans in the market, there would not be many who would notice it. No one will know that there are fans who only sell dozens of RMB now. All you need to do now is advertise!

Longjiang Daily Newspaper. Today there is a big boss in the office of the President of the newspaper. It is said that this big boss will put a big ad in the newspaper.

This era is not like the next generation of newspapers where more than half are advertisements. Newspapers now have fewer pages and more content. There are only a few advertisements.

This era is not like the next generation of newspapers where more than half are advertisements. Newspapers now have fewer pages and more content. There are only a few advertisements.

Feng Yu did not want to place a small classified advertisement. He wanted to place at least half a page of ads for one continuous week.

"Mr . Feng This page should be news. No ads have been published on this page. We don't have this precedent. “President is somewhat troubled. This Feng wanted to buy a full page for one week.

“President Zhang, Longjiang does not only have one newspaper. In addition to daily newspapers, and evening newspapers, there are also lifestyle newspapers. You saw this Lifestyle newspaper. Spilled front page layout. Half of it is a small article and the other half is a Japanese electrical equipment advertisement! ”Say Feng Yu.

President Zhang looked, really so. Advertising is now allowed on TV and so are newspapers. But he was still in doubt because Feng Yu wanted a full courtyard.

"Seven days, 7,000 RMB!" Said Feng Yu.

1000 RMB a day? It's not a small amount. Adding all the classified ads, it was also less than 200 RMB a day.

"14,000 and I would agree!" President Zhang said.

“2000 a day? It was too expensive . Lifestyle papers only cost 500 RMB for half a page. I have already stated my highest offer. '' Feng Yu replied.

“We get more readers than Lifestyle. "President Zhang is arguing.

“We get more readers than Lifestyle. "President Zhang is arguing.

“But we sell products and Lifestyle is more suitable for our target segment. How about this? 9,000RMB for one week. "Said Feng Yu.

“10.000 RMB. At least 10,000! This is a full page advertisement. This is different from a half-page ad. "Said President Zhang.

"Deal!" Said Feng Yu.

Feng Yu started writing his advertising messages, his advertising designs. He wanted the commercial to start the next day.

Looking at Feng Yu's advertisement, President Zhang felt that Feng Yu had brain damage. Spending so much on advertising like that?

Even if the ad does not introduce your company, it should also introduce the manufacturer or introduce technology, price, quality, or whatever. But you just wrote these few sentences?

With a page that big and you only use writing a few words a day. It's futile. One small ad is enough!

July 1 is a big date in China. Today, many people read newspapers at work just like any other day. (Translator's Note: 1 July is the day of the founding of the Chinese Communist Party)

Oi! What's wrong with this page?

The entire page has three catchy slogans.

The entire page has three catchy slogans.

“Follow the Party wholeheartedly, Four Modernizations and new days.

Celebrating the birthday of the Party, the new chapter of China.

Everyone's heart goes to the Feast and the Wind and Rain will see the Rainbow. ”

(Translator's Note: This is a poem in Chinese. These are some propaganda praising China's modernisation and reform)

Today is the day of the founding party. It is perfectly normal for newspapers to use the page to write some congratulatory statements. But this page is too weird. This letter arrangement is too messy. The three slogans are not read horizontally or vertically. But, it was read from three different directions.

Why does it look like an electric fan? Not to mention, if the lines were connected, it was truly an electric fan!

At the very bottom of the page, there are a few words: "Fans of Wind and Rain, good partners of your summer!"

Advertising has been done but not much of an effect. No one paid attention to these Wind and Rain fans and no one wanted to buy.

Cheap fans will also cost more than 100 RMB. The more expensive ones will cost several hundred RMB. Those who are willing to spend so much money will buy that fan a long time ago. Those who don't want to will still not want to buy the fans.

But Feng Yu did not care. It's a series of ads. The effectiveness of the ads can only be seen at the end. Seven days was enough for people to remember this Wind and Rain fan!

Now there is a more important task. Tai Hua Trading has less than 300,000 RMB. After the fan production was completed, Feng Yu had to come up with 400,000 RMB.

But Feng Yu had already thought of a good solution.