The Life Journey of Village Children
Product Packaging 1
Vian drank coffee and lit his cigarette.
" there will be a meeting soon" said Vian
" yeah, mamah follow ya, mamah also want to learn" said Lily
" i'm going too" said astrid and dilla and shinta
" it's okay." replied vian
" papah change his clothes first, the time of meeting his clothes like that" said shinta
" yes, thank you, change the papah." replied vian. After he finished smoking, Vian changed his clothes and went with his wife to the LA meeting room.
" thank you, Mr. Vian and mom, I'm sorry we interrupted the time" said opik
" same pic, thanks to all of you who have been here, previously I introduced to all of you, maybe you do not know, this is my wife Lily, astrid, dilla and shinta, he said, they want to know what her husband's work is like, she was afraid her husband would take it. That's an intro yes do not let you stress, I hope you will continue to do things like this if there is a problem, we discuss together to find a solution, not to find who is wrong. I'll explain what packaging is" Vian said
" One of the things that is important to note in business is product packaging. The packaging itself is divided into three types, one of which is the primary packaging. Packaging is a container that can increase the value and function of a product. Product packaging is important because packaging has a physical and psychological impact. In terms of physical impact, the packaging serves as a container and protector. Meanwhile, packaging has a psychological impact because the appearance of packaging can cause a certain impression for consumers that will affect their preference for packaged products.In addition to containers, packaging also has many benefits. Here are the benefits of product packaging :
To keep the product protected and kept clean from dirt and contamination.
Make the durability of the product increases, because it is protected from physical damage and the influence of weather.
To vary the size or weight of the product to be sold.
To increase the selling power of the product, consumers benefit from the ease of use of the product (practically).
Packaging is able to attract consumers to buy products sold.
The packaging can also display product information that can help the consumer to make a purchase decision. Such information can be in the form of raw materials, product weight and expiration date. Types of Product Packaging, product packaging is divided into 3 types based on its function, as follows:
Primary Packaging
Primary packaging is a type of packaging that intersects directly with products that serve as containers and product protectors. Primary packaging should be non-toxic, so as not to cause chemical reactions that cause discoloration, taste, smell or other aspects. Sample Primary packaging: plastic, glass bottles, cans, cartons for beverage and food products.
Secondary Packaging
Secondary packaging is packaging that serves as a container of a number of primary packaging. Sample Secondary packaging: box from cardboard, paper bag, and plastic bag. The packaging serves as a container and protector of a number of primary packaging so that it is easy and safe to carry.
Tertiary Packaging
" i want to see the results that are already there now" said Vian
" this is the pack that has come to be, if the one I'm designing like this" said the dawn of LA design team showed on the screen.
" what needs to be considered is also what information is allowed to be included in the packaging and which should not, as I explained earlier, that packaging is also our promotional event," said Vian, vian also looked at the finished packaging and asked the people present which one was good according to them.
" i hope you guys can give suggestions and responses, so every time we launch a product all know and feel the same contribution to the progress of this business" said Vian
" i think this one is suitable sir, in addition to the packaging information about the product has also been listed, as for the packaging itself if on display in store displays or supermarkets looks good" said opik
" i think it's also good, but don't forget about the identity of the LA color itself because that's what our consumers will recognize" said Vian
" try the dawn you still have this design, you change the color to the color that is usually used LA" said opik
" there's still sir, I'll change for a minute" said dawn
" while waiting for the dawn sir to change the color, we discuss what products we will release again, the good news is that our products are thankfully well received by consumers and even consumers from abroad, he said, there are those who get to bring to their country for by by. This I see in resorts in Bali so this can be used as capital for us to explore abroad as well" said vian
" then sir, the language used in the packaging must be English, so they can understand" said dawn
" it is true that there must be, and we must also pay attention to the packaging in shipping to the destination, not to the product packaging is good fitting until the destination becomes destroyed" said Vian
" in addition to the unit packaging we must also make packaging in dozen or more" said dawn
" yes, fortunately we use our own expedition that can control, try using other expeditions mixed with other products" said vian
" pah, if possible, the packaging should be able to be closed again if it does not run out so the contents are not quickly damaged and can be eaten again" said astrid
" thank you dear, it's also a good suggestion, so for what packaging should be like that, so, if I think the small packaging is not so necessary because it may run out like the packaging that distends it" said vian
" don't let the contents just air, so the packaging looks big but only air contents" said Lily
" right mom, sometimes like emotions then, it looks big but it's a little" said bu vira LA finance department
" yes ma'am, it's expensive just air, the most important thing is there is also nutritional value contained there, because if we only rely on the taste but the nutritional value is a little especially to the detriment of health" said Lily
" for that problem we have coordinated with the health and nutrition doctors who are here ma'am, and we also do not want to harm consumers especially children who mostly eat it, and we also do not want to harm consumers, we will also not be able to bear if our own children who eat it if it is not good for them" said opik