LOVATY 1.0
Why Not Interested?

“Ya LOVATY lah!” Calya finally understood but that did not mean she agreed.

“Not interested,” makes Qeiza upset.

“What! you said you wanna do it!” Qeiza tried to force a little.

“I’m not the one who said it, but you!” but his efforts seemed to be in vain.

“Cal...”.

They had finished cleaning it up and now Qeiza continued to follow Calya like a child whining for money from her mother.

Calya now sits on the sofa and clutches her ear with a pillow as she is disturbed by the sound of her friend calling her.

But that didn't stop Qeiza's efforts, she kept shouting calling her friend's name. Until he felt tired of being ignored and finally grabbed the two pillows that had closed his friend's ears

“Just tell me why you are not interested?” Qeiza again urged him.

At least if Calya gave a logical and strong reason she would stop persuading him.

“Although need a reason to not be interested?” unfortunately, Calya's reason was too weak for him. This gave Qeiza an opening to ask further

“Ya there must be a reason..do not - do not because - because we can not get this project?” since Calya was unwilling to make up for a definite reason, Qeiza tried to guess it.

“Ya lah... it’s an old story!” Calya was evasive, such excuses sounded absurd to her.

“Continue? Wait.” Qeiza rewinded a little before continuing to speak. “You are straight right Cal”.

Calya doesn't believe what she heard “What! Of course I am!” he didn't expect his friend to think that way.

“So, why?” if indeed that thing he thought was not the reason Qeiza did not understand why Calya looked so anti with that idea.

“There is no other reason. I don’t wanna waste my time!” answer Calya ketus.

“Listen, you work almost 365 a year. It's been two years, since you worked Parama Ad. Have you ever taken a holiday before? Your life isn't just about work, Cal!”

Qeiza sounds more serious at the moment, maybe the reason for persuading Calya to play LOVATY is not just a fad. He was right – really wanted his friend to relax a little, not just fixated on their endless work.

“As a Creative Director I have to do my job appropriately, you know that!” the thing that was already predictable by Qeiza, her friend would use the position and job as an excuse.

“You did a good job as Creative Director.. Everybody knows. But as your friend, I do want you to live your life appropriately,” Qeiza's reply made their conversation sound even more serious.

“So you think my life isn't worth it?” Calya got carried away.

“I do think you live a proper life but compensation one,” Qeiza gave an honest answer to her friend.Both were silent for a moment, before Qeiza again spoke “Cal, and then she said, you never told me about personal problems before, or you never knew your close friend, right? Okay, if you've never been interested before that’s fine. But I don’t think it’s right to avoid it now.”

Tik tok tik tok

The sound of the clock ticking was clearly heard in his ears. One, two, three, .. a minute, two minutes, three minutes, .. It's not like he's waiting for something. Not when everyone is sleeping well.

At one past fifteen in the morning, usually he is also sleeping soundly at this hour. Especially tomorrow or rather the morning later is Monday, meaning he must go to work. Of course the time off at this time is very important. But he was there just lying with open eyes that continued to face the sky - the sky.

‘I do think you live a proper life, but reward one’. Somehow I kept thinking about the words from before, said Qeiza. Proper but reward, why does that sound wrong? Isn't it worth it enough, why should it be added balanced and unbalanced? What else do I need to fix now?

***

Back to Monday morning in Parama Ad, with Calya walking down the hallway to her study. As he passed through the Creative Department door, he was not greeted with a good morning greeting as usual. He didn't even see a single person when he opened the door.

He continued to step towards his desk, as he sat down he saw an unusual sight in the corner of the room. All the staff from intern to old staff were gathered at the table where there was a board with Copywriter on it.

“What are they doing?” thought.

As he was thinking arrived - suddenly heard their voices shouting “uwaaa!” simultaneously. Of course it made him shocked, but he tried to stay calm. Leaning back in his chair while observing those who were clapping as if appreciating an extraordinary talent.

People there are currently talking to each other, not clearly heard the topic of conversation when each of them makes a sound.

Until one of them accidentally turned his head and found their Creative Director was there staring at them. Like a man caught off guard, he nervously tried to tell other co-workers.

One - one by one they realized the situation and they started to shut up. The situation began to calm, or arguably the most calm state that can be found.

“Qeiza Oksana, Rezvan Azada, Kenzo Devano, come here for a minute!” calya.

The three men are now sitting in front of Calya's desk. All the staff knew the reason why the three people were called, the Creative Department main person.

Each is an Art Director, Web Designer and Copywriter. Whatever happens, they are the first to be called. That's what Calya is doing now.

“What happened there?” the three of them alternately poked each other to answer the question.

“We are looking at new content from LOVATY,” Rezvan replied.

“When should you prepare the project that the deadline is pursuing?” Calya looked at Rezvan, made Rezvan nervous and poked a colleague to his right for help.

“This as reference,” replied Qeiza. “So LOVATY user development can be useful as a reference for our project now?” asked Calya who was now staring at Qeiza.

There was no answer he could think of so he coded the fellow next to him to help him. “Can,” replied Kenzo briefly.

“Reason?” This time it was not only Calya who was staring at him, but also Qeiza and Rezvan. Stare - a gaze that can be interpreted –kini-you-alone-, -we-relying on you-and –you-certain-can-.

“OK. So if we look again, Klandestin put out a simple first ad while doing a great grand launching. Invite a lot of important people there to attract the attention of their followers. It's an effective and efficient move. But it turns out that after that they do not use repeated ads, but continue to follow the content - new content they release. They created an animated video on social media to introduce Lovatory and its website. Now as more LOVATY users, they continue to update on their social media and websites. If noticed they do not play because they always use convincing language and evocative visualization, which means that it will attract more users,”

Obviously Kenzo was at length. - Indeed-not-doubtful-of-a-copywriter-thought his two colleagues.

“So far what I've heard like you're boasting of Klandestin and LOVATY. Where is the reference?” calya asked back, he wanted to make sure that this was not just an excuse – made.

“Sustainable cooperation, visualization, and language usage. Overall the promotion idea is very smart and certainly benefits both parties!” kenzo assured.

”Why don't you try to check yourself?” connect Qeiza quickly.

“Yes! Please check and we want to continue working,” close Rezvan. They immediately turned their bodies and returned to their respective tables.

Calya tried the advice of her colleagues - she switched to her computer and immediately typed the website address, . When entering the website he immediately noticed his web design until his eyes were fixed on the top article there.

‘After Using LOVATY Now I Can Marry’